Soy - Advertisement - just could not resist...

Ok so I proudly bought some women's fitness magazines yesterday for Kate.  She has been enjoying the gym more than ever lately, and has discovered the joys of protein shakes hehe.

So as I stole her mags to browse the... erm...articles, some lowlife ad executive took a red rag to the bull so to speak.  You know the deal.  Pretty girl looking fit, as they blabbed about "feeling better on the inside leading to looking better on the outside", and making the switch to Soy milk which is "naturally better".

Many of you will not be aware of this - but soy milk is not a health food, it is not a healthy option and in fact - it is really bad for you.

In recent years soy has emerged as a 'near perfect' food, with supporters claiming it can provide an ideal source of protein, lower cholesterol, protect against cancer and heart disease, reduce menopause symptoms, and prevent osteoporosis, among other things. But how did such a 'perfect' food emerge from a product that in 1913 was listed in the U.S. Department of Agriculture (USDA) handbook not as a food but as an industrial product?

According to lipid specialist and nutritionist Mary Enig, PhD, "The reason there's so much soy in America is because they [the soy industry] started to plant soy to extract the oil from it and soy oil became a very large industry. Once they had as much oil as they did in the food supply they had a lot of soy protein residue left over, and since they can't feed it to animals, except in small amounts, they had to find another market."

And another market was what they found. To put it simply, after multi-million dollar figures spent on advertising and intense lobbying to the Food and Drug Administration (FDA), about 74 percent of U.S. consumers now believe soy products are healthy. Same goes for Australia.

Consider this...there is so much science proving the dangers of eating soy that I am not prepared to post it here for fear of boring you all to tears. The list goes on, cancer, hormone disruption, osteoporosis, thyroid disruption just to name a few.

Here is the one area that really did it for me.  Soy vastly increaes estrogen levels in male or female infants.  Soy infant formula is like giving the equivalent of 5 birth control pills daily.  This is at a time when development of many fundamentals for future health and sex characteristics are occurring.  Not Good!! 

There  are numerous studies backing the above points. Research it yourself.  If some of the science is a little difficult to follow allow me to translate.  Avoid soy milk and for the little ones - avoid infant formulas like the plague.

This is just another example of the way big business does not care about our health.

Let me know if you want me to provide links to the best studies.

So next time you see me order a skinny double shot soy chai latte at the coffee shop, you will truly know I am taking the micky out of the attendant.

Yours in truth and health - Cameron